DRM & SSAI in Real-Time

We're thrilled to announced the launch of Digital Rights Management (DRM) and Server Side Ad Insertion (SSAI) in real-time. 

With its massive viewership, dedicated audience, and potential for lucrative advertising revenue, the distribution rights for live sports have become a highly sought-after asset in the media and entertainment industry. 

However, the experience of watching live sports has often been marred by frustrating broadcasting delays, leading to disjointed viewing and spoilers from social media, push notifications, and friends who catch the action before you do. 

Fortunately, Phenix Real-Time Solutions has revolutionized the game by enabling real-time delivery of sports content with synchronized playback in <1/2 second from the field of play to any device worldwide. With today's launch, Phenix now offers prospects a broadcast OTT solution complete with real-time digital rights management (DRM) and valuable monetization opportunities with real-time SSAI. 


Learn more about real-time SSAI & DRM from our Chief Product Officer, Bill Wishon


Phenix enables its clients to deliver content with less than ½ second of end-to-end latency and global audience synchronization in a plugin-free viewing experience, driving engagement and revenue. By launching real-time DRM and SSAI, Phenix clients will gain a competitive advantage in the marketplace by protecting and monetizing their content like never before.


“Phenix has been the only company to deliver real-time streaming at massive scale while synchronizing streams across all devices. Before today, broadcasters and content rights holders had to choose between real-time delivery and protecting and monetizing their content. With Phenix DRM and SSAI, they no longer need to sacrifice latency, quality or viewing experience for security and revenue generation.” Roy Reichbach, Chief Executive Officer, Phenix.  

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About Phenix

As the leader in delivering interactive video at scale, Phenix powers innovative digital experiences that drive acquisition, engagement and retention for some of the world’s biggest brands. Its patented technology is essential for delivering content in real-time that engages audiences with interactive experiences and generates revenue for sportsbooks, sports and gaming properties as well as broadcasters with real-time video streaming to global audiences at broadcast scale. Trusted with streaming video for world-class events like The Oscars, Cheltenham Festival and the Super Bowl, Phenix brings proven experience delivering video to hundreds of thousands of concurrent viewers for the world’s largest events.

Phenix is headquartered in Chicago, IL with offices in California, Miami Beach and Europe.